Tesla discontinued its unlimited free Supercharging program in 2018, yet it has periodically reintroduced the benefit through targeted campaigns. For example, the company reinstated it for Model S and Model X buyers on a few occasions during 2019. The current promotion targets fresh acquisitions of Model 3 Premium or Performance editions in the North American market. According to Tesla's online platform, buyers will receive 12 months of complimentary Supercharging with these models, although the deal may be altered or discontinued without notice.
Industry outlet Electrek highlights that while this incentive adds value, it probably won't sway decisions for drivers who primarily use home charging setups. That said, individuals lacking home charging options stand to gain substantial cost reductions from the perk.
The Supercharging credit activates upon vehicle delivery and is non-transferable or convertible to monetary value. Recipients remain responsible for specific charges, including congestion penalties imposed when a car stays connected to a Supercharger beyond 80 percent charge capacity during peak times at occupied stations. The promotion excludes vehicles employed in business operations like ride-hailing, cab services, or parcel delivery. Meanwhile, customers who exchanged a fuel-powered car for the 2,000-mile Supercharging bonus can apply this one-year offer initially and claim the mileage credit afterward.