IKEA continues to enhance its smart home lineup beyond the addition of Matter compatibility. The Swedish retailer has introduced a fresh series of Qi-compatible wireless chargers, highlighted by the VÄSTMÄRKE model, which merges a convenient phone-holding grip similar to PopSockets with integrated cable management.
Priced at $10, the VÄSTMÄRKE charger features a circular form evoking a bagel or doughnut, reimagined by inverting the upper portion to form a comfortable finger hold. Its red silicone exterior, as noted on IKEA's site, serves as an ideal spot to tuck away the included USB-C cable and provides a fun alternative to standard smartphone add-ons that often lack appeal.
This device supports Qi2 charging rates and uses magnets to secure iPhones equipped with MagSafe or Google Pixel phones via Pixelsnap technology. For those seeking a subtler design, the $25 illuminated version of the VÄSTMÄRKE offers a basin-like structure with a central pillar for phone placement, plus surrounding space to hold items like keys or a wallet.
Over the years, IKEA has explored various approaches to blending smart home devices seamlessly into its simple, approachable furniture designs. Its collaboration with Sonos concluded in May 2025, yielding integrated smart speakers in lamps and photo frames. Following that, IKEA revealed a Bluetooth speaker and began deploying a range of Matter-enabled controls, lighting, and sensors.